Yerkes-Dodson Law: Performance increases with anxiety and excitement, but only to a point.
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Cunningham’s law: The best way to get the right answer on the Internet is not to ask a question. It’s to post the wrong answer.
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A 2017 study by William J. Brady and other researchers at NYU measured the reach of half a million tweets and found that each moral or emotional word used in a tweet increased its virality by 20 percent, on average. Another 2017 study, by the Pew Research Center, showed that posts exhibiting “indignant disagreement” received nearly twice as much engagement—including likes and shares—as other types of content on Facebook.
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The internet promotes the same dynamic as road rage: once you’re arguing with a computer (or vehicle) rather than a person, social norms vanish.
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Parkinson’s law of triviality: the amount of attention a problem gets is the inverse of its importance
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In any given moment the easiest way to deal with a big problem is to ignore it and fill your time thinking about a smaller one.
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- [note::I do this a lot 😬]

Chekhov’s gun: remove everything from writing that doesn’t need to be there.
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Campbell’s law: social measures of performance distort the performance of the thing you’re measuring.
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(highlight:: Psychologist Donald Campbell wrote in 1976:

Achievement tests may well be valuable indicators of general school achievement under conditions as normal teaching and good general competence. But when test scores become the goal of the teaching process, they both lose their value as indicators of educational status and distort the educational process in undesirable ways.)
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Benford’s law of controversy: “Passion is inversely proportional to the amount of real information available.”
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Yerkes-Dodson Law: Performance increases with anxiety and excitement, but only to a point.
- View Highlight
-

- View Highlight
-

Cunningham’s law: The best way to get the right answer on the Internet is not to ask a question. It’s to post the wrong answer.
- View Highlight
-

A 2017 study by William J. Brady and other researchers at NYU measured the reach of half a million tweets and found that each moral or emotional word used in a tweet increased its virality by 20 percent, on average. Another 2017 study, by the Pew Research Center, showed that posts exhibiting “indignant disagreement” received nearly twice as much engagement—including likes and shares—as other types of content on Facebook.
- View Highlight
-

The internet promotes the same dynamic as road rage: once you’re arguing with a computer (or vehicle) rather than a person, social norms vanish.
- View Highlight
-

Parkinson’s law of triviality: the amount of attention a problem gets is the inverse of its importance
- View Highlight
-

In any given moment the easiest way to deal with a big problem is to ignore it and fill your time thinking about a smaller one.
- View Highlight
-
- [note::I do this a lot 😬]

Chekhov’s gun: remove everything from writing that doesn’t need to be there.
- View Highlight
-

Campbell’s law: social measures of performance distort the performance of the thing you’re measuring.
- View Highlight
-

(highlight:: Psychologist Donald Campbell wrote in 1976:

Achievement tests may well be valuable indicators of general school achievement under conditions as normal teaching and good general competence. But when test scores become the goal of the teaching process, they both lose their value as indicators of educational status and distort the educational process in undesirable ways.)
- View Highlight
-

Benford’s law of controversy: “Passion is inversely proportional to the amount of real information available.”
- View Highlight
-